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Published: Tuesday, July 16, 2019 @ 5:06 PM
Updated: Wednesday, July 17, 2019 @ 2:52 AM
— AAA launched a campaign aiming to raise targeting distracted driving during the busy summer driving season.
The “Don’t Drive Intexticated” initiative targets drivers who regularly engage with mobile devices that take their eyes, hands and minds off the road.
The initiative will put public safety reminders on gas pumps, reminding drivers whenever they fill their tank that the consequences of using a smartphone while driving are the same as drinking while driving.
Ultimately, AAA hopes to make texting while driving as socially unacceptable as drinking while driving.
AAA offered some tips to avoid distracted driving:
The campaign especially targets teen drivers, as AAA noted a spike of crashes involving these drivers during a period it calls the “100 Deadliest Days” between Memorial Day and Labor Day.
In 2018 during that period, 23 people were killed in Ohio in crashes involving a teen driver between the ages of 15 and 18, according to the Ohio Department of Transportation. Nine of these were teen drivers that were killed, nine were drivers outside that age group, and five were passengers between the ages of 15 and 24.
Three of these fatalities occurred in Greene County.