Returning holiday gifts prompts company to create AI fraud detection technology

SANTA CLARA, Ca. — With people returning holiday gifts, thieves are working to get their hands on those gifts.

A warehouse in California said it processes millions of returns every year. So, it came up with its own AI fraud detection technology, where it gives every item a fraud score.

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David Sobie, CEO of Happy Returns, said, “You can almost think about it like a credit score. Have you ever been late paying a bill? If there’s ever been fraud associated with your email address or your physical address, that can trigger a high-risk score.”

The warehouse said about 75% of its retailers now charge for returns.

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